Indian Classical Music UK

 



 

 


Surnaad Music Academy            

Background


Surnaad was setup in 1985 to promote and provide training for Indian classical music. As a promoter it has organised concert with some of the leading Indian classical musicians at venues ranging from the south bank to many regional arts centres. Established Artists include Rajan and Sajan Mishra, Ustad Amjad Ali Khan, Pandit Birju Maharaj, Ustad Shaffat Ahmed Khan. As a training provider Surnaad holds regular classes at all
levels but specialises in the master class format.


Surnaad's aims and objectives

To encourage and promote the study of Indian Classical Music with classes, lessons, concerts and workshops.

The promotion of British based Indian classical musicians.

 
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Surnaad will further help raise the profile of professional artists.

This project will further add to the small and occasional high calibre indian
classical music concerts held in London.

Surnaad's Previous projects

AROH, AVROH was naad's main tour for 1995-1996. It was a series of concerts featuring british based artistes of indian classical music these concerts included Gurdev Singh on sarod, Satish Vyas on santoor accompanied by Sukhvinder Singh Namdhari on tabla.

The title Aroh, Avroh literally means the ascent and descent of musical notes aroh/avroh concerts featuring artists mentioned above will begin in london and tour nationally.

Indian Classical Music UK


Surnaad's Target audience and marketing

The concerts will be targetted at regular Indian classical music concert attenders as well as reach newer audiences by means of the media with a series of concerts profiling british based artists on the same platform as the visiting artists.

Surnaad hopes to achieve a long overdue commitment and realisation both from artists and audiences.  Marketing the concerts has been done through the normal route of advertising, leaflets posters and mailing lists of venues as well as Surnaad 's own sources. The pricing structures will be such that newer audiences are always attracted.

Surnaad is always highly interested in plans for experimental fusion work with modern western artists. Please contact us if you are willing to work with Surnaad.

Surnaad hopes to organise similar concerts in India profiling some of the British based artistes. T
he concerts will feature new improvisations of existing Raags.

Equal opportunities

Surnaad have a firm commitment to equal opportunities allowing access for the able as well as the disabled from sections of all communities. Surnaad welcomes participation in all its activities from members of the public irrespective of gender and race.  

Surnaad wishes to further establish itself as a key promoter in the Indian instrumental classical music giving equal profile to the British based with the visiting artistes.

Surnaad also hopes to develop further skills of students in this country.

Contacting Surnaad

Surnaad is based in west london and has a very close working relationship with the Watermans Arts centres, the Southbank and other Venues.

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